Subject Lines

For the Course Launch:

• Join Me

• Join Me for Night School
• A Year Learning to See in the Dark—Join Me
• I’m Teaching in Night School
• Join Me in the Long Dark

• On Darkness

• 12 Months of Befriending the Dark
• A Circle for the Long Dark
• This Darkness Has Something to Teach
• We’re Entering the Night Together
• When the Night Becomes the Teacher
• The Dark Is Not a Detour
• This Isn’t a Grief Program

Reminders

• Night School begins in 3 days! 
• Coming Soon: [Speaker Name] on [Theme]
• [Speaker Name] Takes You Into [Theme]
• [Your Theme] and why we need it more than ever
• Discover the Hidden Gifts of [Theme]—Coming Soon!
• Still Time to Enter

Preview Text Suggestions:

• Find Community
• You don’t have to walk this season alone.
• Practices, wisdom, and community for the long night.
• For those who feel the threshold and want community.
• A place to be held, not fixed.
• Walking the Night Together
• Darkness’s Gifts
• Night teaches what day cannot.
• When darkness becomes a teacher, not a threat.
• The wisdom that only emerges after sunset.
• Learning by moonlight, not certainty.
• Practical
• A yearlong journey with live gatherings and seasoned teachers.
• Twelve months. Live sessions. Shared practice.
• Monthly teachings, practices, and small groups.
• Night School Is Open!

Subject/Preview Combos

1. Subject: A Circle for the Long Dark
   Preview: Practices, wisdom, and companions for uncertain times.
2. Subject: We’re Entering the Night Together
   Preview: You don’t have to walk this season alone.
3. Subject: When the Night Becomes Our Teacher
   Preview: Learning by moonlight, not certainty
4. Subject: The Dark Is Not a Detour
   Preview: Night School begins soon
5. Subject: We’re Entering the Night Together
   Preview: 12 months. Live sessions. Shared practice.
6. Subject: 12 Months of Befriending the Dark
   Preview: Night School starts soon!

Copy

This copy can be used for emails or social media. Fill in the highlighted sections with your affiliate link and edit the text as you see fit! 

Email 1: Moment for Courage

Dear Friends,

We find ourselves in an extraordinary moment, one that calls for all of the courage and tenacity we can muster.

But we need guides along the way, guides who understand what it is to brave the darkness, not just to get through it, but to imbibe the wisdom that only the darkness can impart.

I’m delighted to announce that this year I’ll be one of the teachers in an illuminating and inspiring course designed to help us do just that.

Night School is a year-long exploration of the gifts of the darkness–spiritual, emotional, and communal–led by some of our most profoundly gifted spiritual teachers. [link to landing page]

Each month will feature a live masterclass and also a wealth of resources: spiritual practices, private community, class recordings, and a curated reading list for further exploration.

Here’s what you can look forward to: 

• LIVE Monthly Masterclasses: Explore themes like shadow work, grief, longing, dreams, and darkness as intimacy .
• Top Wisdom Teachers: Learn with  beloved contemplative teachers such as Barbara Brown Taylor, James Finley, Christine Valters Paintner, and more.
• Monthly Theme Overviews: Accessible introductions to each month’s focus, with key teachings, reflection prompts, and evocative quotes.
• Monthly Spiritual Practices: Guided practices to help you befriend darkness, listen to your body’s wisdom, and trust in Mystery.
• Private Community: Connect with kindred spirits and join small group conversations for deeper reflection and shared insight.
• Curated Reading Lists: Thoughtfully selected resources to accompany each month’s theme.

Together, we’ll explore grief and holy longing, rest and restoration, and the wisdom of both our ancestors and our own bodies.

Together, we’ll befriend the dark.

Together, we’ll learn how not just to survive the darkness, but how to thrive within it.

[OPTIONAL: I’ll be leading a session on…, touching on….in [month], but you won’t want to miss any of these vital sessions.]

[Banner: register here!]

Gather your lanterns. Let us set out in search of wisdom, let us enter into the holy darkness.

Yours in the journey,

[Signature]

Email 2: Explore Gifts of Darkness 

Dear Friends,

All the great mystics had one thing in common: they knew how to befriend the darkness. 

They knew that the places where we feel most unsure of the terrain are the places that are most likely to lead us to wisdom and profound spiritual understanding. 

Will you join me in exploring the gifts of the darkness?

I’m thrilled to announce that I’ll be one of the featured presenters of Night School, a twelve-month online spiritual pilgrimage into the fertile and rich darkness. 

Across twelve live gatherings, we’ll venture deeper into the holy unknown, guided by the most experienced spiritual guides and elders.

Each 90-minute gathering will explore what the contemplative tradition has always whispered: that darkness is not the absence of the Divine—but the place of deepest encounter.

Throughout the year, we’ll explore everything from embodied wisdom to ancestral wisdom, shadow work and dream work, grief and longing and wonder.

Along the way, you’ll receive live monthly workshops, contemplative practices, recordings, small-group gatherings, and resources to accompany you between sessions.

If you sense that this season is asking something of you—
not answers, but presence—
we invite you to walk with us.

Click below to explore Night School, meet the teachers, and see the full journey ahead.

The night, and its many gifts, awaits you.

Walking alongside you,
[Signature]

Insert link/banner

Email 3 : Descent

Dear Friends,

Perhaps, like me, you were taught to fear the darkness. ‘

We learn to turn away from what unsettles us—uncertainty, loss, the not-knowing that comes when the familiar lights go out. 

And yet the night has always been a teacher. What if it holds gifts we cannot receive any other way? Not easy answers, but a deeper wisdom that can only be found by walking slowly, attentively, through the dark.

The wisdom traditions assure us that there are seasons when clarity recedes on purpose.
When forward motion slows.
When the soul is asked not to ascend—but to descend.

Night School was created for this kind of season.

I’m delighted to invite you into a yearlong pilgrimage, built for those who sense we are standing at a threshold—where old maps no longer work, and yet something meaningful is unfolding beneath the surface.

I’ll be among the distinguished group of teachers guiding us through the darkness.

Over twelve live gatherings, we will be accompanied by trusted elders of the spiritual path—like James Finley, Barbara Brown Taylor, and Ronald Rolheiser—teachers who know how to walk gently in terrain that cannot be rushed.

Together, we will explore the work the night does in us:

How the body becomes a guide when words fall short.
How grief carries wisdom when it is tended, not solved.
How shadow softens when it is met with curiosity instead of fear.
How longing, once honored, becomes a doorway rather than a wound.

Each month offers teachings, contemplative practices, and space to reflect in community, along with recordings and resources to support you between gatherings.

The questions we hold together are simple, but not easy:

What if the dark is not empty—but fertile?
What if unknowing is not failure—but formation?
What if intimacy with the Divine is found not beyond the breaking—but within it?

If something in you recognizes this season—
if you feel the ache of change without knowing its shape—
you are not alone.

I would be honored to walk this year with you.

Click below to learn more about Night School, explore the gatherings, and meet all of the teachers who will accompany us.

The darkness is calling. Let us answer bravely, with our whole hearts.

Yours in the journey,
[Signature]

Announcement

Friends, I'm excited to share that I'm teaching in Night School!

This 12-month journey is for anyone who's feeling the weight of these times—who's weary, big-hearted, and trying to navigate a world that feels increasingly chaotic.

On [date], I'll be teaching about [theme]. We'll explore [brief description].

Night School isn't about escaping darkness—it's about learning what it has to teach us. Through contemplative practice, nervous system tools, and ancient wisdom, we'll discover how to stay grounded even when life feels overwhelming.

Will you join me? [link]

Brief Announcement

I'm teaching in Night School—a year-long journey for those navigating dark times.

On [date]: [Theme]

What if darkness could teach you?

Join me: [link]

Ancestors knew

Our ancestors knew: transformation happens not by escaping darkness, but by learning to see what it has to teach us.

Darkness can reveal our shadows and our longings, our grief and our resilience, our vulnerability and our courage.

This is why [your theme] matters so much right now—and why I'm excited to share it in Night School. [link]

Darkness as womb

The mystics understood: darkness isn't the enemy of light. It's the womb where transformation begins.

This is why we need [your theme] to navigate these turbulent times.

Join me in Night School to discover what the dark has to teach you. [link]

Darkness as teacher

What if the darkness you've been trying to escape could actually become your teacher?

I'm teaching in Night School—a year-long journey exploring the hidden gifts darkness offers.

On [date], I'll be sharing about [your theme]—[one sentence about what you'll cover].

This isn't about toxic positivity or pretending everything is fine. It's about learning to stay present to what's hard while discovering the quiet beauty that blooms even in uncertainty.

Join me (link in bio) 

One-liners

• Growth

• There are some lessons you can only learn in the Dark.

• Because all growth starts in the dark.

• Night teaches what Day cannot.

• We don’t want to come out of this season the same as we went in.

• Unexpected path

• This darkness is not a detour. It’s the curriculum.

• When the Dark Is Not the End, but the Invitation

• Night is not the absence of God—it is another way God comes close.

• Honoring the Darkness That Shapes Us, Holds Us, Reveals Us

• Together

  • Practices, wisdom, and companionship for uncertain times

• A Circle for the Long Dark -

• Community, practices, and shared wisdom for uncertain times 

• We were never meant to walk through the dark alone.

• Practical

• A year of befriending the dark, transforming what hurts, and discovering its gifts 

• A Yearlong Pilgrimage through the Long Dark

• A Yearlong Rhythm of Wondering, Wrestling, and Welcoming All the Darkness Has to Offer 

• With seasoned teachers, embodied practices, and kindred community

• Through monthly workshops, contemplative practices, and gathering with kindred spirits

• A year of honoring the grief, wonder, and magic of the night

• A year of Walking in the Dark, Together

• Navigate Dark Times with Courage—Join Night School

• Discover the Hidden Gifts of Darkness
  

1. This is a time-sensitive offering. We're living in "the Long Dark"—people need these practices now.
2. It's grounded in both ancient wisdom and modern science. Not just mystical concepts, but actual nervous system tools and body-based practices.
3. It's honest about suffering. This isn't toxic positivity or spiritual bypassing—it's about staying present to what's hard.
4. It offers real practices, not just concepts. People will leave each session with tools they can use immediately.
5. Community matters. No one has to navigate darkness alone—Small Group members get a private community space.
6. It's accessible. Starting at $27/month with flexible options, this is designed to be reachable for people in different financial situations.
7. Your expertise matters. You were chosen because of your personal relationship with your theme—the ways you've been shaped by darkness and discovered its gifts. Share with your community:
1. Why this theme? Why does your theme matter for navigating dark times?
2. Why you? What's your personal connection to this work?
3. What will they experience? Not just learn—what will they feel, practice, discover?
4. Who is this for? Paint a picture of who will benefit most.
5. What will they take home? What practices or insights will they be able to use immediately?

• Use your unique referral link in all promotions
• Share 2-3 times before your session date
• Remind people recordings are available (removes barrier for those who can't attend live)
• Emphasize that starting at $27/month, Night School is accessible. Scholarships are available (no one will be turned away)
• Be personal—share why YOU care about this theme
• Invite questions and engagement
• Tag @spiritualwanderlust.org in social posts so we can share!

Need graphics, more sample language, or have questions?
Email us at [email protected]

Thank you for being part of Night School. Your voice matters—and we're so grateful you're walking this path with us.